Kaye, thank you.
Two conversations. One clear vision.
Kaye,
Two podcasts. One in-person visit. And I'm still thinking about everything you shared.
"We are a yes company in a no industry."
That's the line I keep coming back to. Most car rental companies are in the business of renting cars. You and your brother Kavous built a business that delivers hospitality on wheels. There's a difference. Anyone who's ever waited in a line at a commercial counter knows the difference.
What stood out even more was the why behind it. Your mother throwing a red carpet for guests in your home. Cooking what they wanted, not what was easy. That's where Go Rentals came from. That's why your team across 310+ locations treats every guest like family. You can't fake that. You inherited it, you protected it, and you've spent 30 years building a company around it.
The Van Cleef bracelet story. The orange G-Wagon. The slogan "If the guest has to wait for us, the car is complimentary." Car-cierge. From impressed to obsessed. These aren't slogans. They're the operating system.
Terri and I are grateful you said yes — twice. And grateful for the conversations that came with it.
— Bart
Same operating system. Different industries.
A few ways our brands could build something bigger.
Not a pitch. A possibility menu. Pulled from things we already talked about, and a few that came to mind after.
Keynote
Humanality on Wheels, a keynote built for your national leadership meetings, regional gatherings, or annual team events. Same Ritz-Carlton DNA. Custom-built for Go Rentals.
Humanality™ Training
In-person and online training for your 1,000+ team members across 310+ locations. Built specifically for hospitality teams in a "yes in a no industry." Modular. Scalable. Trademarked framework.
Podcast Partnership
Recurring features, integrated sponsorship, and dedicated episode arcs spotlighting Go Rentals' car-cierge philosophy to a top 2% globally-ranked audience of CEOs, founders, and executives.
Stage Stories
Go Rentals shows up in my keynotes. The Van Cleef story, the orange G-Wagon, the culture of yes, referenced live in front of audiences at events like AvalonBay, Wynn, Lenovo, Booz Allen, and beyond.
Book Program
Most People Don't books, signed and personalized, gifted to your top clients, your team milestones, or your VIP arrival experiences. A tangible extension of your hospitality.
Integrated Partnership
A custom-built, multi-touchpoint partnership combining keynotes, training, content, and live events into one integrated agreement, modeled after how leading brands now work with thought leaders.
LOOKING FORWARD TO OUR CALL NEXT WEEK
JULY 6TH | 1:30 PT
Grateful you said yes, twice. Please pass my regards to Kavous.
— Bart
You're Doing Great, Kaye.
(if you need to hear it again, you know where to find me)
